Well - you can actually make great maps without a GIS! That's nothing new and in-fact GIS maps are often exported into a vector-based graphic design software such as Adobe Illustrator for the final touches needed to create a publication-quality map.
Maptorian ($29) offers fully-editable vector maps in 40 global layers for direct use in Adobe Illustrator - no GIS skills needed here! The disadvantage: all you get are vector graphics - no geographic references.
Still, this may be useful for some, especially when combined with the excellent free and open-source vector-based graphic design software Inkscape (a nice alternative to Adobe Illustrator).
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