Prezi offers a so-called zoomable interface = an infinite canvas that is navigated = animated by zooming and panning. And that's the key - it forces you the presenter and the audience to process information spatially (in addition to sequentially). The linear slide decks of PPT cannot do that.
That's at least the theory. A linear sequence is at least one thing: simple. Prezis can easily get messy and confusing in my experience.
But, Prezis are cool and the coolness translates to a cooler and more knowledgeable presenter in the minds of the audience.
More here: Scientifically Speaking, Your PowerPoint Sucks
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